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Privacy Policy

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Last Updated: April 15, 2025

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1. INTRODUCTION

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FlossPost ("we," "our," or "us") is committed to protecting the privacy and security of the information we collect from dental practices and allied health businesses ("Clients"). This Privacy Policy describes how we collect, use, disclose, and safeguard your information when you use our web marketing services and digital platforms.

This Privacy Policy applies to information we collect when you use our services, visit our website, or interact with our marketing communications. By engaging our services or using our website, you consent to the data practices described in this Privacy Policy.

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2. INFORMATION WE COLLECT

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2.1 Client Information

  • Business Contact Information: Name, address, phone number, email address of dental practice staff and owners

  • Business Details: Practice name, location, operating hours, services offered, provider credentials, insurance acceptance information

  • Financial Information: Billing information, payment details, transaction history

  • Service Preferences: Marketing goals, target demographics, communication preferences

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2.2 Technical Information

  • Usage Data: How you interact with our website and digital marketing tools

  • Device Information: IP address, browser type, operating system

  • Cookies and Tracking Technologies: Information collected through cookies and similar technologies

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2.3 Patient Information

If you share patient information with us for marketing purposes, we collect only de-identified, aggregated data in compliance with HIPAA regulations and applicable privacy laws.

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3. HOW WE USE YOUR INFORMATION

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We may use the information we collect for various purposes, including to:

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3.1 Provide Services

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  • Create and manage web marketing campaigns

  • Develop dental practice websites and online profiles

  • Implement digital advertising strategies

  • Generate performance reports and analytics

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3.2 Business Operations

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  • Process payments and maintain business records

  • Communicate with you about our services

  • Respond to inquiries and provide customer support

  • Send service updates and administrative messages

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3.3 Improvement and Development

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  • Analyze service usage and marketing effectiveness

  • Develop new products and services

  • Conduct research and analytics to improve our offerings

  • Customize and enhance user experience

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3.4 Marketing and Promotion

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  • Send promotional communications about our services

  • Provide personalized marketing recommendations

  • Create targeted advertising campaigns

  • Generate industry insights and benchmarking reports​

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4. INFORMATION SHARING AND DISCLOSURE

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We may share information in the following circumstances:

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4.1 Service Providers

We may share information with third-party vendors, consultants, and service providers who perform services on our behalf, such as digital advertising platforms, website hosting providers, and analytics services.

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4.2 Business Transfers

If FlossPost is involved in a merger, acquisition, financing, or sale of business assets, your information may be transferred as part of that transaction.

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4.3 Legal Requirements

We may disclose information if required to do so by law or in response to valid requests by public authorities (e.g., court order, government request).

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4.4 Aggregated or De-identified Data

We may share aggregated or de-identified information that cannot reasonably be used to identify you for industry analysis, research, and benchmarking purposes.

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5. DATA SECURITY

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We implement appropriate technical and organizational measures to protect the information we collect and maintain. However, no security system is impenetrable, and we cannot guarantee the absolute security of your information.

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6. DATA RETENTION

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We retain your information for as long as needed to provide our services and for legitimate business purposes, as required by law, or to fulfill the purposes outlined in this Privacy Policy.

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7. YOUR PRIVACY RIGHTS AND CHOICES

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Depending on your location, you may have certain rights regarding your information, which may include:

  • Access: Request access to your personal information

  • Correction: Request correction of inaccurate information

  • Deletion: Request deletion of your information

  • Restriction: Request restriction of processing of your information

  • Objection: Object to processing of your information

  • Portability: Request transfer of your information

  • Opt-out: Opt-out of marketing communications

To exercise these rights, please contact us using the information provided in the "Contact Us" section.

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8. SPECIAL NOTICE FOR DENTAL PRACTICE PATIENT INFORMATION

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FlossPost adheres to all applicable laws regarding the privacy and security of protected health information, including the Health Insurance Portability and Accountability Act (HIPAA) where applicable. We require all clients to provide only de-identified or properly authorized patient information in compliance with applicable laws and regulations.

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9. UPDATES TO THIS PRIVACY POLICY

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We may update this Privacy Policy from time to time. The updated version will be indicated by an updated "Last Updated" date. We encourage you to review this Privacy Policy periodically.

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10. CONTACT US

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If you have any questions about this Privacy Policy or our privacy practices, please contact us at:

FlossPost info@flosspost.com.au

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